The reason is that Chrome can learn user preferences by which websites should or shouldn’t be blocked. All this would prevent audio from blasting from users’ speakers when they least expect it. The changes involve the fact that after you clicked and played videos on a website in the past, Chrome will remember the preferences in the future.
Google reveals a new policy for blocking autoplays
Now, Google announced a brand new policy on its desktop for blocking unwanted autoplay videos. Chrome will initially allow the autoplay feature for more than 1,000 websites where the highest percentage of visitors usually pay media with sound. Based on the users’ browsing preferences and habits, Chrome will steadily learn and enable autoplay only on websites where users play media with sound during most of their visits and it will disable it on websites where they don’t.
Chrome will gradually learn your preferences
Here’s what Google product manager John Pallett said about these changes: On the other hand, it will take a while until the Chrome browser will completely understand users’ preferences and until it does, users may have to click play once in a while. But, according to Google, this latest policy of theirs will be able to block at least half of the unwanted autoplay videos. This policy has been already made live in the last version of Chrome. RELATED STORIES TO CHECK OUT:
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